
About Mike's WebcastsSometimes the best way to get the big picture is to take a step back.Mike Willard, an American, runs an international advertising and public relations business from Kyiv, Ukraine - about as far a step back from New York, the epicenter of the ad and PR industries, as one can take. At 63, Mike has experience in advertising, journalism, politics, PR and life (See "About Mike" for a full description of his life and times). For years, he's shared his insights through his books and columns. Now, he's brought his thought-provoking comments on advertising, crisis management, marketing, politics, public relations, and other topics to the Internet. He provides a reality check based on common sense and a keen understanding of what motivates us to act. |
All videosThe Corpse in Waiting? Added: 2010-01-27 Shopping with Men Added: 2009-07-16 Casual Fridays Added: 2009-07-08 Surviving in Risky Markets Added: 2009-06-30 The Facebook Generation Added: 2009-06-22 When I'm 64 Added: 2009-06-16 News For Sale Added: 2009-06-01 Quoth The Maven: 'Nevermore!' Added: 2009-05-25 Where Has The Service Gone? Added: 2009-05-19 Focus Group Fraud Added: 2009-05-04 I Like Being Liked Added: 2009-04-28 Willard's New Old Ad Rules Added: 2009-04-20 The Meeting Dance Added: 2009-04-13 The 24-Hour Workday Added: 2009-04-06 Ukraine's EU Dream Added: 2009-03-30 David Ogilvy, where are you? Added: 2009-03-16 Billable Hour Insanity Added: 2009-03-16 News Release Gobbledegook Added: 2009-03-09 Advertising Awards Added: 2009-03-02 Cinema and Cigarettes Added: 2009-02-22 Dumb (and Dumber) Added: 2009-02-13 Webcast Extra: Behind the Scenes Added: 2009-02-10 |